BUDGETING & ROI OPTIMIZATION

How to Prevent Mobile Ad Fraud With Performance Marketing SoftwareMobile fraud is an existing and ever-growing industry issue, wasting billions of dollars annually. It is a problem that will not go away – but it can be prevented with the right tools and strategies.One of the most effective strategies to prevent fraud is a unified performance mark

Exactly How to Minimize Mobile App Churn With Efficiency Advertising And Marketing Software ApplicationApp spin is a vital company metric that gauges the portion of customers that quit utilizing an app in a provided timeframe. A high price of churn can be an indication that users are wearying and turning to competitor applications.